In its original form, Coursera felt like a course directory that connected students to offerings arranged by subject area. That never happened, and since then companies like Coursera have been trying to find their niche-and a sustainable business model. ![]() Two Stanford University professors founded Coursera about five years ago, amid a wave of hype that free online courses could one day replace residential undergraduate colleges. It’s part of a continued evolution of MOOCs, or Massive Open Online Courses. ![]() Coursera is quietly testing elements of a new strategy, with the goal of moving from a platform for courses to a broader career-building service.
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